This very cool tool is an AI generation platform that turns any text into video. Behind the scenes the Synthesia platform utilizes AI technology to simulate real video. Synthesia STUDIO is among the very first commercial SaaS products in synthetic video.
With Synthesia STUDIO you can make videos directly from your browser, without the need for cameras or film crews. It’s fast, affordable and as easy as creating a slideshow. Select an AI avatar, type in your script in one of 50 languages and your video will be ready in minutes. Creating your own AI avatar, or of a company spokesperson, is a 10-15 minute process.
Customers use Synthesia to enhance their existing content; it’s useful in many areas including learning and development, corporate communications and customer experiences.
This company works with one of the largest fast-food chains in the world who now communicate with their global workforce via video. “Rather than reading a long training document they can watch it in a couple of minutes on their phone in their native language,” says Victor Riparbelli, co-founder of Synthesia. “This format is much more accessible and significantly increases information retention among employees of all levels of education.”
“Within S&P500 companies, we work mostly with Learning & Development and Corporate Communications departments that are now making video content rather than sending out PDFs, emails or PowerPoints,” he says.
Founded by Riparbelli and Steffen Tjerrild, who are long-time technology entrepreneurs, while Matthias Niessner and Lourdes Agapito are among the world’s leading professors in the field of computer vision. For this and more, Synthesia is a Cool Tool Award Winner (2022) for “Best Artificial Intelligence (AI) Solution” as part of The EdTech Awards from EdTech Digest. Learn more.