Content development usually runs on separate print and digital tracks – a manual, time-consuming, redundant, inflexible and expensive process. This traditional process also makes pursuing new revenue opportunities untenable.
In educational publishing, the average cost to develop a digital course is about $45K – a number that can easily climb to $250K or more for STEM or accounting courses – making it difficult to justify developing online courses for upper division or small enrollment courses. Instead, these courses often employ e-books for their online offerings. While e-books have value, they also have many disadvantages; among other things, it can be difficult to update e-book content, integrate graded activities and assessments, and take advantage of LMS features.
Enter Agile Courseware Development with Gutenberg Technology’s (GT’s) End-to-End Content Management Platform. GT’s platform enables an “agile content development” approach to educational content management. With GT’s collaborative and intuitive cloud-based platform, customers can easily:
1. utilize and transform legacy content;
2. rapidly and collaboratively review, update and assemble ingested legacy and new content, including adding enriching interactive features such as video, sophisticated assessment tools and more; and
3. quickly push new or updated content to any distribution format, including SCORM, Common Cartridge, any LTI-compliant LMS, eBook, and print.
As a result, GT platform users can rapidly and more cheaply create new courses from existing legacy content, enriching the learner experience and creating new revenue streams. In addition, the platform allows customers to create and test all types of new products in a much easier, faster, and more economical way. For these reasons and more, Agile Courseware Development with Gutenberg Technology’s End-to-End Content Management Platform was the Cool Tool Award Winner for “Best Authoring Tools Solution” as part of The EdTech Awards 2023 from EdTech Digest. Learn more.
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